What Does Google’s Move to Responsive Search Ads for Paid Search Mean for Pharma?
Intouch Solutions
NOVEMBER 18, 2021
Content like the combination of brand and generic names, or a black-box warning (when applicable), must be pinned in place to ensure that they will always appear when the brand is mentioned. Changes to brand websites, including refreshing or adding content, will affect the approved active ad assets in a search plan.
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