4 principles for the future of pharma marketing
pharmaphorum
FEBRUARY 16, 2021
They had to be nurtured and cared for, despite the fact we, as pharma companies, have very limited direct access to patients. But that approach has fallen short of delivering coherent and high-quality customer experiences due to internal competition between brands, franchises, business units, etc. Principle 3: In AI we trust.
Let's personalize your content