Pharma running online ads on vaccine misinformation sites
World of DTC Marketing
FEBRUARY 19, 2021
NewsGuard found that 67% of the COVID misinformation sites had Google advertising tags and 30% had tags from The Trade Desk. The programmatic problem shows no signs of improving, and frankly, Pfizer should terminate their relationship with their online agency as this is totally unacceptable. How much is enough? dollars.
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