pharmaphorum

NOVEMBER 23, 2023

How can the value of patient engagement be quantified and measured? Mike.Hammerton Thu, 23/11/2023 - 10:00 Bookmark this

124

124

pharmaphorum

JUNE 10, 2022

Pharma’s evolving role in patient care. Pharma’s digital initiatives now routinely enable new channels that educate and market to patients, physician engagement that is more efficient and effective, and novel payment mechanisms and distribution models that improve access to therapies. The possibilities are nearly limitless.

Marketing 133

Marketing Engineer Bioinformatics Regulation 133

pharmaphorum

MARCH 30, 2021

Such interventions take the need for robust value claims to a completely different level, with important implications for the evidence companies need to collect, and how they collect and communicate it. A lot of what can be achieved is unprecedented and that requires different expertise and different help,” he says.

Marketing 83

Marketing Trials Regulation Production 83

Intouch Solutions

FEBRUARY 23, 2023

Historically, the pharmaceutical industry is economically sturdy, but three things are not: patients’ household budgets, marketing department budgets, and small-company budgets. 2023 is seeing contracted budgets and an emphasis on value,” says Jacquie Morgan, SVP, Enterprise Transformation, EVERSANA INTOUCH B2D.

Marketing 52

Marketing Branding Life Science Clinical Trials 52

Intouch Solutions

FEBRUARY 23, 2023

Historically, the pharmaceutical industry is economically sturdy, but three things are not: patients’ household budgets, marketing department budgets, and small-company budgets. 2023 is seeing contracted budgets and an emphasis on value,” says Jacquie Morgan, SVP, Enterprise Transformation, EVERSANA INTOUCH B2D.

Marketing 52

Marketing Branding Life Science Clinical Trials 52

pharmaphorum

NOVEMBER 14, 2022

The increasing effects of severe weather events and rising sea levels will affect humanity faster than we can adapt, and this will have grave consequences for population health. Every fraction of a degree matters. COP27 is in full swing and world leaders are contending with the fact that we will likely not meet the Paris Agreement’s 1.5°C

Medicine 105

Medicine Regulation Production Clinical Trials 105

XTalks

JULY 13, 2021

In their webinar, Medidata discussed how the international guidance could affect clinical operations and how sponsors, CROs and sites can prepare their clinical development programs so they are aligned with new compliance requirements. This includes the increasing use of new digital technologies in trials.

Trials 98

Trials Clinical Trials Clinical Trials Compliance 98