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New IFPMA and EFPIA guidance on use of social media by the pharmaceutical industry

pharmaphorum

Uses of social media is continually expanding and it has been difficult for companies to apply general advertising rules and guidance to the modern world. It identifies the most used social media and digital channels and sets out specific guidance for each. Digital Channels include, but are not limited to, social media ”.

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Biotech goes social: Tips for effective social media marketing

Drug Discovery World

Kristina Tatiossian , PhD, founder of Arkitekt Agency, looks at how biotech companies are currently using social media and provides a five-step guide for how to make the most of this ubiquitous marketing tool. Social media provides an effective platform for biotechnology companies to reach out to their target audience and build communities.

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The Future of Webinars: Trends and Predictions for 2023 and Beyond

XTalks

Here are a few key trends and predictions: 1) Webinars As Content Hubs Webinars can serve as content hubs because they are media and content rich. Unlike in-person events or live webinars, automated webinars can be delivered to an unlimited number of people without the need for additional resources or personnel.

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The European Parkinson’s Disease Association (EPDA) Discusses Current Initiatives and Patient Engagement in Parkinson’s Research

XTalks

When it comes to disseminating information, the EPDA has the biggest online library in Europe for information, research and resources for Parkinson’s that are verified by experts. The EPDA’s own lifestyle magazine, Parkinson’s Life , is a good resource for reading about the condition through the eyes of the whole Parkinson’s community.

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Coronavirus: Boris Johnson says it is 'vitally important' children return to class

The Pharma Data

Coffee breaks ‘risk factor’ It said most of the 30 outbreaks detected in that time had likely been caused by staff members infecting other staff or students, with only two outbreaks thought to involve students infecting other students. Image copyright. Image caption. How many confirmed cases are there in your area?

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Valuable virtual tools to keep HCPs informed

pharmaphorum

COVID-19 raised the profile of these digital interactions, becoming a key resource for pharma during the pandemic almost overnight and leaving companies scrambling to develop and refine their engagement with their target audience. The main advantage of webinars and other online interactions is pretty obvious.

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A 360-degree View on Motivators and Deterrents to Clinical Trial Participation

WCG Clinical

Listen and Subscribe: Apple PodCASTs Spotify Google PoDCASTS About this episode: In episode three of WCG Talks Trials , two WCG experts discuss key findings from the 2023 Avoca State of the Industry Report , which provides a 360-degree view on motivators and deterrents to clinical trial participation.