How COVID-19 Changed Food Sampling in Retail and At Home
XTalks
AUGUST 25, 2021
But without food sampling, consumers may not be able to justify the $6 price tag, let alone be aware of the brand. . Many larger brands also turned to e-commerce and online grocery sales to distribute samples. For Sol Cacao and other small businesses, food sampling provides exposure and helps them build a customer base.
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