Fierce Pharma

OCTOBER 9, 2023

Marketers operating in every sector are seeking ways to offer personalized, high-quality experiences to their target audiences. | How much influence will AI exert over pharma marketing? Fingerpaint Group’s Paul Hagopian sits down with Fierce Pharma to discuss what has become a hotly contested topic.

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Pharmaceutical Technology

APRIL 12, 2023

Clinical-stage biotechnology firm LyGenesis has formed a joint research collaboration with Imagine Pharma to develop new cell therapies for type 1 diabetes (T1D). Topic sponsors are not involved in the creation of editorial content. According to the company, around 1.45

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pharmaphorum

SEPTEMBER 7, 2023

In today’s episode, sponsored by Veeva, we’ll hear a roundtable discussion on this fascinating topic featuring Victoria Serra Gittermann, European customer experience lead at Veeva Systems and Sebastian Noel, Veeva’s director of multichannel strategy – moderating a discussion with two executives with first-hand experience leading this change: Andy (..)

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Marketing 121

Fierce Pharma

OCTOBER 13, 2023

Now, the Danish dermatology specialist is peeling back the layers on those results.

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Pharma Mirror

SEPTEMBER 4, 2020

The first digital session of Medical Device Innovation Summit concludes on a positive note with industry leaders addressing burning topics to promote innovation in the medical equipment industry.

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Pharmaceutical Technology

JUNE 8, 2023

DTx Pharma co-founder and CEO Artie Suckow stated: “Patients living with CMT1A are in urgent need of treatment and this represents a significant step forward for the patients and the DTx team as we advance DTx-1252 toward the clinic. Topic sponsors are not involved in the creation of editorial content.

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Pharmaceutical Commerce

DECEMBER 26, 2023

Items in this sector ranged touched on topics such as pharma shipping, container technology, and sustainability.

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Pharma Mirror

JANUARY 30, 2023

The Hague, 25 January 2023 — Managing symptoms of reflux is the topic of new quick reference guidance for pharmacists published by the International Pharmaceutical Federation (FIP) today. The guidance covers causes of reflux symptoms and experiences of patients, triage, and pharmacological and non-pharmacological management options.

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Pharma Mirror

OCTOBER 20, 2022

To learn more about this topic, this article provides an overview of medication management, including its advantages in in-home care, as well as important tips on how to manage medications properly at home. appeared first on Pharma Mirror Magazine. Home Care Services Home care services like Onesourcehh.com.

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Pharmaceutical Technology

NOVEMBER 9, 2022

When it came to the rate of all job openings that were linked to artificial intelligence, related job postings dropped in October 2022 from September 2022, with 7% of newly posted job advertisements being linked to the topic. This latest figure was an increase compared to the 3.3%

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Pharmaceutical Commerce

NOVEMBER 9, 2023

Conference presentation explores groundbreaking topics impacting the pharma industry.

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World of DTC Marketing

MAY 31, 2022

However, with pharma brands, online is essential to a successful marketing strategy. According to Google search statistics, “health” and “wellness” topics are among the top searches. For this reason, digital marketing is an essential part of any pharma brand. In both these areas, most pharma sites fail.

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World of DTC Marketing

OCTOBER 21, 2020

My research points were Google, Twitter, and various websites that provide metrics on a variety of topics. 3hree: Pharma websites are still a “brief stop,” but the bounce rates continue to be the highest of any industry. 8ight: Paid media for pharma products is performing worse than most other industries.

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Pharma Marketing Network

JANUARY 27, 2022

Tune in to the Pharma Marketing Network and industry experts Novartis, UCB, GSK and others, for a fireside talk on hot topics around what has changed in the last year and how to align your pharma marketing strategies accordingly. Three Panels: . Engaging Oncologists in 2022. Preparing Your Teams For Change.

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Marketing 91

pharmaphorum

NOVEMBER 15, 2022

The day will continue with other hot topics for pharma, including health equity, cell and gene therapy, oncology, and pharmacy model disruption. Then more pharma voices with panels featuring speakers from Bristol Myers Squibb and AstraZeneca.

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World of DTC Marketing

AUGUST 10, 2022

But, in pharma marketing, the changes affect every product category. DTC pharma marketers must acknowledge that people’s days of seeing a TV ad and running to their doctor to ask for the product are all but gone. While trust in the pharma industry got a bump because of COVID vaccines, confidence about new drugs remains mixed.

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Pharma Marketing Network

DECEMBER 20, 2021

Lewis, Founder and CEO of eHealthcare Solutions and Tap Native and the Chief Collaborator at Pharma Marketing Network, moderated a deep dive discussion on the topic of physician-level data (PLD) with a focus around drivers for the tool, its usage, and successes learnings about its function in pharma, and the where it’s heading.

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Pharmaceutical Technology

APRIL 20, 2023

The facility complements the company’s current pharma innovation centres in France and Singapore, and intends to improve the patient experience with modern oral dosage forms. The centre will also organise manufacturing-based seminars on topics such as improving wet/dry granulation procedures and approaches for continuous manufacturing.

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Intouch Solutions

NOVEMBER 21, 2022

With input from nearly three dozen experts throughout EVERSANA and EVERSANA INTOUCH, for each topic we provide: What you need to know. Understanding how to address these five topics will be essential to success for any pharma marketer, in 2023 and beyond. Actions you can implement right away.

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Fierce Pharma

JUNE 5, 2023

One of the hottest topics shaping the world of pharmaceuticals and medicine is patient centricity. Victoria Summers, principal at ZS Associates, discusses one of the most pressing challenges facing the pharma industry today: patient centricity. How can the industry better engage with the people who rely on its products and services?

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Pharmaceutical Technology

APRIL 27, 2023

The European Commission’s (EC) long-anticipated pharma reform plans in the European Union have finally been unveiled , indicating a focus on improving access to medicines across the bloc while cutting down on market exclusivity. Outside of these steps, the reform targets drug shortages and pharma industry’s environmental impact.

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Pharmaceutical Technology

JUNE 19, 2023

The pharma company will in-license a small number of gene therapy products and offer research grants to advance them through pre-clinical development. Topic sponsors are not involved in the creation of editorial content. Laurus Labs will be responsible for launching these products in India and emerging markets.

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Pharma Business Blog

APRIL 14, 2023

Last week we had the pleasure to host the first Pharma & Life Sciences get together in Ticino since 2017 in collaboration with Farma Industria Ticino. During the event focusing mainly on regulatory and tax topics, we introduced the latest changes in the industry incl.

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World of DTC Marketing

APRIL 14, 2022

As pharma continues to pour money into digital, they need to understand that a lot of what they do is uncontrolled. In reviewing social media topics and comments on specific health conditions for clients, I determined that more than 75% of posts contained wrong or inaccurate information. I couldn’t believe what I was reading.

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Pharma Mirror

JANUARY 6, 2021

Infant nutrition, outside of breastfeeding, has become a hot topic recently. The post Choosing a Baby Formula appeared first on Pharma Mirror Magazine. Families are taking a hard look at how baby formulas’ ingredients impact their children’s health and development.

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Pharmaceutical Technology

MAY 17, 2023

At a lively panel at Financial Times US Pharma and Biotech Summit on May 16, panellists were at odds over whether the new legislation would improve treatment affordability or stifle pharma innovation. Insulin affordability has continued to prove a hot button topic as major pricing reforms are on the way.

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Pharmaceutical Technology

MAY 10, 2023

While the government said that Gilead secured its PrEP approvals only after CDC’s research on the topic, the company stated that there already were published materials on the potential use of antiretroviral therapies as PrEP prior to this. Gilead markets both Truvada and its successor Descovy.

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Pharmaceutical Technology

OCTOBER 25, 2022

Ast ellas Pharma has announced plans to make a strategic investment to back the development of Taysha Gene Therapies’ adeno-associated virus (AAV) development programmes for Rett syndrome and giant axonal neuropathy (GAN). Topic sponsors are not involved in the creation of editorial content.

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Gene Therapy Gene Development Genetics 264

Intouch Solutions

APRIL 3, 2024

When we hear the topic “Modular Content and MLR Relationship,” we think and hear of the challenges with medical, legal and regulatory (MLR). Learn more about how the pharma industry is addressing modular content and the relationship with MLR by watching the recorded panel below. Why do you think this dissatisfaction exists?”

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Marketing 59

pharmaphorum

FEBRUARY 9, 2022

This and other trending topics related to Digital Marketing for the new year, will be discussed on February 23 rd at 2:30 CET , at the digital event “ AI Marketing for Pharma ” by Trueblue , an Italian IT company that every day supports the Pharma and Life Science markets at global level. appeared first on.

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STAT News

DECEMBER 1, 2022

And a stinging defeat for Big Pharma’s lobbying arm. We cover all these topics and more on this week’s episode of “The Readout LOUD,” STAT’s biotech podcast. A big Alzheimer’s treatment data reveal. The first FDA-approved fecal microbiome drug.

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Pharma Marketing Network

JANUARY 27, 2021

Some Key Discussion Topics Include: What have we learned about how to create connection within this new paradigm? The post PMN WEBINAR: Video, Voice, and Virtual: Applying New Digital Technology to Enhance Customer Experience appeared first on Pharma Marketing Network.

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Pharmaceutical Commerce

AUGUST 11, 2022

Pharma Commerce's podcasts offer new angles on its roster of key topics.

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World of DTC Marketing

NOVEMBER 17, 2020

Pharma product websites need to evolve and become a credible source of inline health information for people who are often lost in bad information online. Pharma product websites have always had one objective: get the website visitor to ask their doctor for an Rx. But Rich, we can’t compare pharma websites to CPG websites.

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Pharmaceutical Technology

DECEMBER 27, 2022

In a recap of this eventful year, we take a moment to look at some of our biggest stories that relied on data and experts to inform our audience about the latest developments in the world of pharma, medical devices, and clinical trial operations. Tracking the news. Tracking the diversity push. See you in 2023!

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Delveinsight

SEPTEMBER 20, 2021

The Onychomycosis treatment market offers several options, including oral antifungals, topical antifungals, and devices. Three major Topical treatments are currently on the market with two of them being approved as late as 2014 by the US FDA. Besides, ME1111 (Meiji Seika Pharma Co.,

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Pharmaceutical Technology

JUNE 9, 2023

Astellas Pharma (Astellas) has entered an exclusive licence deal with Kate Therapeutics (KateTx) to develop and commercialise KT430. Topic sponsors are not involved in the creation of editorial content. It delivers a functional copy of the MTM1 gene through a new MyoAAV capsid to treat XLMTM.

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