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Emotional empathy is driving brand equity

pharmaphorum

How the COVID-19 pandemic is forging pharmaceutical brands into better shape. Day by day it becomes clearer that some brands are coming through the pandemic in better shape than ever. These are the brands that have clearly demonstrated emotional intelligence, that have shown emotional empathy to their target audience.

Branding 112
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Six Women-Owned Food Brands to Support Beyond International Women’s Day 2022

XTalks

Women-owned food brands have made some remarkable strides in the food and beverage industry. To celebrate Women’s History Month and International Women’s Day on March 8, there are countless woman-owned-and-operated food brands to support beyond the month of March.

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Bougie Bakes Enters the Pet Treat Market with Their New Bougie Barks

XTalks

Bougie Bakes, a Los Angeles-based healthy snack alternative company, has now released dog cookies under the “Bougie Barks” brand. The brand introduces Bougie Barks Peanut Butter Carob Dog Cookies, which are made of five main ingredients: almond flour, peanut butter, carob powder, collagen powder and ground flaxseed. billion.

Marketing 105
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Crescita Announces Licensing Agreement for Pliaglis; in China

The Pharma Data

With years of extensive experience in the field of skin health, the Company has successively built the “Juyou” brand for skin barrier repair, now recommended by thousands of public hospitals in China ; the professional baby skincare brand “Juyou Baby”, as well as the “Dermacid” brand, just to name a few.