article thumbnail

On Speakers Programs and PhRMA’s Updated Ethics Code

Intouch Solutions

healthcare professionals (HCPs) while marketing pharma products, including speaker programs. new medical or scientific information or a new FDA-approved indication for the product) or the importance of the availability of such educational programming.” What our audiences want is time – time is more valuable than a fancy dinner.

Nurses 52
article thumbnail

Ep. 006 – Mark Stinson & Bob Baurys Podcast Transcript

Pharma Marketing Network

My background for decades now is in the pharma marketing and branding space, working with all sorts of pharma products, devices, diagnostics. Our nurses act as that person, our nurses act as that confidant to that family and begin to provide that education services to that person who’s seeking a solution.

Doctors 40