World of DTC Marketing

DECEMBER 28, 2020

Once vaccination levels reach critical mass, people will once again return to their physician’s offices. Let’s be clear about pharma product websites. In a click-stream analysis earlier this year, I found that over 90% of online health seekers used other health websites to research treatments.

Doctors 296

Doctors Doctor Production Marketing 296

Pharmaceutical Technology

AUGUST 30, 2022

SUS provides full, free and universal access to healthcare for the country's entire population (215 million), which spends around 10% of its gross domestic product (GDP) on healthcare. Only a limited number of international pharma companies, however, operate manufacturing sites in the country.

Manufacturing 195

Manufacturing Marketing Pharma Companies Vaccination 195

Pharmaceutical Technology

MARCH 22, 2023

In light of the Covid-19 pandemic, the war in Ukraine, and the Russian gas supply issue, several countries have called for onshoring, also referred to as reshoring; the bringing back of pharma production to locations within national borders to mitigate costs, supply issues, and concerns regarding bilateral relations.

Production 263

Production Manufacturing Generic Drugs Drugs 263

Pharmaceutical Technology

MAY 5, 2023

The value of real-time data Amid unprecedented instability in lockdown-stricken supply chains, digital transformation company Controlant helped to safely deliver more than 5 billion COVID-19 vaccines. Pharma also plans to invest in AI in the near future.” The release process for pharma products typically takes two weeks.

Production 147

Production Marketing Manufacturing Pharma Production 147