Remove tag launch-environment
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Orphan drugs and where to launch them: The keys to Europe’s forgotten territories

Pharmaceutical Technology

Such movements have enabled pharmaceutical companies to increase their focus on rare diseases, and the number of orphan drug launches is steadily increasing. The choice of where to launch an orphan drug is an important and difficult decision. The choice of where to launch an orphan drug is an important and difficult decision.

Drugs 147
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ICER says bluebird bio’s $2.1m gene therapy is cost-effective

pharmaphorum

million price tag. The gene therapy has already been approved for marketing in the EU and UK, where it was launched at a cost of around $1.7 bluebird pulled it off the market last year however and retreated from the European market, saying the pricing and reimbursement environment was too hostile to make its business there viable.

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bluebird unveils $2.8m price for gene therapy Zynteglo on FDA approval

pharmaphorum

The US approval comes three years after Zynteglo (betibeglogene autotemcel) was approved for the same indication in Europe, and subsequently withdrawn after bluebird concluded that it wasn’t possible to build a commercially viable business for the gene therapy as the pricing and reimbursement environment there was too “hostile.”

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Roctavian okay sets up another gene therapy test for Europe

pharmaphorum

million for the one-shot therapy – in other words, after any discounts that it may offer or outcomes-based agreements – aiming to launch first in Germany followed by France. BioMarin has said Roctavian will be available at a ‘net’ price of around €1.5 million spread over five years. million spread over five years.

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New Rare Disease Drugs and Research Advancements

XTalks

Despite high price tags of a couple of million dollars, gene therapy makers say they are working to ensure patients are able to access the treatments through patient assistance programs developed in conjunction with the support of governments. Sarepta hopes to clarify Elvidys’ effectiveness in older children in a confirmatory trial.

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Salesforce Platform Capabilities

Cloudbyz

Auto-launched Flows: These are flows that run in the background, requiring no user interaction. This is crucial in the modern business environment, where mobility and real-time access to data can provide a significant competitive edge. They can be embedded in a page, a button, a tab, or even a standalone URL.

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Risk sharing agreements soar as market access risk increases

Pharmaceutical Technology

On 16 March, Watt spoke at GlobalData webinar titled “Pharma [POLI]: Market Access Risk Outlook”, providing a current outlook on the pharmaceutical pricing and reimbursement environments around the world, including key reforms, risks and opportunities. GlobalData is the parent company of Pharmaceutical Technology.

Marketing 257