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How to Increase SEO on Google Ads for the Pharma Industry

Pharma Marketing Network

Here are some tips on how to increase SEO on Google Ads for the pharma industry: Use relevant keywords: When you’re creating your Google Ads campaigns, make sure to use relevant keywords. You can use Google’s Keyword Planner tool to help you find relevant keywords.

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Google Ads Optimization for the Pharma Industry

Pharma Marketing Network

Google Ads is a powerful platform that can help pharma companies reach their target audience and achieve their marketing goals. Use relevant keywords: When you create your ad groups, use relevant keywords that are likely to be used by people who are interested in your products or services.

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How to Customize Your Audience in Ads Manager for the Pharma Industry 

Pharma Marketing Network

Ads Manager is a powerful platform that can help pharma companies reach their target audience and achieve their marketing goals. For example, if you sell a drug that treats a specific condition, you could target your ads to people who have searched for information about that condition.

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Can pharma really leverage social media?

World of DTC Marketing

Most regulatory and legal people severely restrict the use of social media by DTC and HCP marketers, but social media can be of help. First, pharma marketers must understand what social media can and can’t do and that its use does not apply to all health conditions and brands. What about social media options?

Branding 238
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AI in pharma: Can it be used in DTC?

World of DTC Marketing

DTC marketers can tap into AI to help deliver relevant messages to certain audiences, but they shouldn’t let AI do all their thinking. Drug Discovery and Manufacturing: It helps in the initial screening of drug compounds to the predicted success rate based on biological factors. So how can AI help DTC marketers?

Doctors 164
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Pharma brands must ‘up the ante’ in their digital presence

pharmaphorum

Pharma businesses need to ensure that they market themselves accordingly to both B2B and B2C. The good news is Pharma businesses have the opportunity to use a multitude of digital marketing channels to advertise on such as LinkedIn, YouTube, Google and Twitter. How to maximise your digital marketing strategy.

Branding 121
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Expert LinkedIn Tips and Tricks for the Pharmaceutical Industry 

Pharma Marketing Network

Use keywords: When you’re filling out your profile, be sure to use relevant keywords throughout. Some examples of content you could share include: news articles about new drugs or treatments, blog posts about your work in the pharmaceutical industry, or white papers on industry-related topics.

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