Rethinking Clinical Trials

DECEMBER 14, 2022

If a cluster randomized trial is justified there are different types of CRT designs, the parallel arm CRT, parallel arm before and after CRT, cluster cross-over, and stepped wedge. Raffin Professor of Medicine and Biomedical Ethics and Professor of Pediatrics, Medicine, and by courtesy of Bioengineering. Associate Dean for Research.

Trials 130

Trials Clinical Trials Clinical Trials Medicine 130

World of DTC Marketing

FEBRUARY 7, 2021

Basically, the AI integration monitors social media content around certain keywords and the call center and recommends content be added to the website. The question then becomes, should that content be distributed by AI? I’m working with a client now to do a test of AI within their website.

Doctors 164

Doctors Doctor Drugs Marketing 164

pharmaphorum

NOVEMBER 13, 2020

Each country has different regulations in regard to the online advertising of prescription drugs and over-the-counter medicines. Ensure keywords used are relevant for your audience – medical terminology for professionals and informational keywords providing solutions to ailments for consumers.

Branding 97

Branding Pharmacy Marketing Compliance 97