Pharma Marketing Network

JULY 21, 2023

This could include increasing brand awareness, generating leads, or driving sales. Use relevant keywords: When you create your ad groups, use relevant keywords that are likely to be used by people who are interested in your products or services. Create compelling ad copy: Your ad copy should be clear, concise, and persuasive.

Pharma Companies 52

Pharma Companies Marketing Branding Production 52

Pharma Marketing Network

JULY 21, 2023

Use keywords: When you’re filling out your profile, be sure to use relevant keywords throughout. Use LinkedIn Sales Navigator: LinkedIn Sales Navigator is a paid tool that can help you find and connect with potential customers in the pharmaceutical industry.

Sales 52

Sales Development Clinical Trials Clinical Trials 52

XTalks

JUNE 26, 2023

With the aid of such excellent content, businesses can gradually move prospects through the sales funnel and convert them into paying customers. By aligning the content strategy with the buyer’s journey, marketers can effectively guide potential customers through the sales funnel and support their decision-making process.

Life Science 98

Life Science Marketing Sales Production 98

World of DTC Marketing

APRIL 23, 2021

There is still much to emphasis on doing things that deliver sales rather than helping patients. I’m surprised that an agency hasn’t developed an app to monitor social media posts around certain keywords for pharma. Agencies should see the same thing.

Pharma Companies 188

Pharma Companies Doctors Doctor Marketing 188

pharmaphorum

NOVEMBER 13, 2020

Ensure keywords used are relevant for your audience – medical terminology for professionals and informational keywords providing solutions to ailments for consumers. As with Google, use target keywords relevant to your audience. Also, it is vital that all adverts and landing pages add value and are easily digestible.

Branding 109

Branding Pharmacy Marketing Compliance 109

World of DTC Marketing

AUGUST 16, 2020

It suddenly wasn’t about patients as much as it was about ROI and sales. Today, pharma CEOs make tens of millions of dollars because of one goal: sales. Pharma will spend hundreds of thousands of dollars on Google keywords but they won’t do usability testing as part of their website development.

Sales 196

Sales Drugs Insulin Development 196

XTalks

MAY 30, 2023

Identify Your Target Audience Identifying your target audience and aligning your webinar to a specific stage of the sales cycle go hand in hand. Social Media listening: Use social media analytics tools to track engagement with your social media posts, your competitors and other relevant keywords.

Sales 52

Sales Marketing Production Research 52