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Are You Ready for GA4? Enhancements for Measuring Engagement

Intouch Solutions

In October 2020 , Google introduced Google Analytics 4 (GA4) as its next data model to keep up with these changes while safeguarding privacy. Based on this new metric and way of reporting, it is vital to partner with a tagging solutions expert to successfully tag the site that follows the GA4 event structure model.

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Pharma running online ads on vaccine misinformation sites

World of DTC Marketing

NewsGuard found that 67% of the COVID misinformation sites had Google advertising tags and 30% had tags from The Trade Desk. Brands don’t often have power over where their programmatic ads are appearing online, due to third-party vendors. How much is enough?

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Google’s 2021 Title Shakeup Part 1: What Pharma Marketers Should Know

Intouch Solutions

blue links) of the organic results appeared to be pulling from content outside of the HTML title tag at a much higher frequency. Since then, Google has confirmed this change and provided additional guidance. What Happened to Title Links in Google? Source: Google. Specifically, title links (i.e.,

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Google’s 2021 Title Shakeup Part 2: Our SERP Title Analysis Study

Intouch Solutions

blue links) of the organic results appeared to be pulling from content outside of the HTML title tag at a much higher frequency. Since then, Google has confirmed this change and provided additional guidance. SERP Titles vs H1 Elements Comparisons: SERP Titles were compared to the page’s title tag and H1 element for each date range.

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Grand Rounds July 8, 2022: Results From the COVID-OUT Trial, A Phase-3 Trial of Outpatient Treatment for Covid-19 Using Metformin, Ivermectin, and Fluvoxamine (Carolyn Bramante, MD, MPH; Thomas Murray, PhD; Jared Huling, PhD)

Rethinking Clinical Trials

We used Google Ads and partnerships with some testing clinics. We started only looking within the participating health system and sites. We worked together between the sites when there were issues with bandwidth at one of the sites, the main site would call those participants. We also kept equal focus on follow-up. Learn more about COVID-OUT.

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Ep. 008 – Vlad Mkrtumyan Podcast Transcript

Pharma Marketing Network

Google will look at that technical aspect and then it’ll decrease its points through their algorithm and that’s those are the essential that I feel. Google will look at that technical aspect and then it’ll decrease its points through their algorithm and that’s those are the essential that I feel.

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Predicting pandemics with unconventional digital tools

pharmaphorum

They search Google, they send out tweets, they shop on Amazon. We are ingesting hundreds of thousands of pieces of information daily and we tag that information across locations, disease types, species, and case counts. The key is tapping into the multitude of data streams outside of the traditional healthcare sphere, he said.