Pharma running online ads on vaccine misinformation sites
World of DTC Marketing
FEBRUARY 19, 2021
When will pharma stop using programmatic online ads? NewsGuard found that 67% of the COVID misinformation sites had Google advertising tags and 30% had tags from The Trade Desk. Restoring trust and accountability. If pharma is going to waste money like this perhaps they could send the money to those who need it.
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