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COVID-19 and the digital pharma marketing revolution

pharmaphorum

The global pandemic has caused pharma companies to invest in digital marketing, as healthcare systems across the world adapt to strict lockdown rules. Healthcare companies have been in the vanguard of this change, with an enormous rise in the use of telehealth and all forms of digital communications.

Marketing 100
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Veeva Systems Summit, Madrid – pharmaphorum reflects

pharmaphorum

The biggest gathering of pharma companies in Europe right now on the commercial side, the Veeva Systems Summit permits the sharing of best practices and of new ideas. Facts that they gleaned included: Across Europe, only 52% of HCPs will accept a visit from a pharma company (i.e.

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High hopes as Inventiva takes NASH contender into phase 3

pharmaphorum

The regulator said it wanted more long-term safety and efficacy data from the REGENERATE study before making a final decision on the drug, which had been expected to be the first entrant into a likely multi-billion dollar market niche. billion annually if approved.

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Hollywood and the Metaverse’s effect on pharma’s content

pharmaphorum

Gaurav Kapoor, co-founder and executive vice president of Indegene, tells pharmaphorum how pharma can take lessons from the entertainment industry and prepare for the Metaverse to enhance content engagement. Pharma companies’ customer communication methods require reimagining as technology progresses.

Branding 116
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Gastro Pharma Franchise

Creogenic Pharma

1* Pharma Franchise Company Submit Lowest Price 250+ Products Best Service Best Quality Products that fall under Gastro segment come under the category of PPIs or Proton Pump Inhibitors. Such category of products regulates the level of stomach acids and help to provide relief against indigestion and burns. Are You a Retailer ?

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AI-Powered Precision Engagement in Commercial and Medical Functions

Intouch Solutions

Commercial : Improved experience and communication between patients and doctors. Precision engagement is a data-driven approach developed for marketing and sales needs. In this highly regulated Industry, it has become necessary to address and manage issues related to Data Quality: quality and integrity are crucial for compliance.

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To help solve patient distrust in pharma, industry collaboration is key

pharmaphorum

Pharma companies are now household names, having been thrust into the public’s consciousness after dominating the headlines through the pandemic. It is a pertinent case of what could limit pharma’s future growth and highlights resistance to a future in which pharmaceutical companies take up a greater share of patient care.