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Biogen’s Alzheimer’s drug: What’s the price tag on hope?

World of DTC Marketing

Still, Alzheimer’s is a nasty disease, and people are desperate for treatment even if it only provided a slim chance of partial recovery. If the drug is approved you can bet that it’s going to carry a huge price tag. Will they follow the science or will they put a price tag on hope?

Drugs 187
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Are scientists being fooled by bacteria?

Scienmag

For decades, a small group of cutting-edge medical researchers have been studying a biochemical, DNA tagging system, which switches genes on or off. Many have studied it in bacteria and now some have seen signs of it in, plants, flies, and even human brain tumors. However, according to a new study by researchers at the […].

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Healthcare doesn’t give a damn about patients

World of DTC Marketing

Pfizer, for instance, hiked the cost of its leukemia medication Besponsa again this month, bringing its per-vial price tag to $21,056. “This is PPfizer’sfourth hike on the cancer drug during the Covid-19 pandemic—even as the company enjoys record-shattering profits from its vaccine,” “the analysis notes.

Packaging 183
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1 in 6 families in new study spent more than $5,000 to have a baby

Scienmag

– The price tag for giving birth in America may bring some families sticker shock – even for those with private insurance. Out-of-pocket spending for maternal and newborn hospitalizations among privately insured families can exceed $10,000 if babies require neonatal intensive care ANN ARBOR, Mich.

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‘Click’ chemistry used to tag proteins made by cancer cells 

Drug Discovery World

In their study, published in Nature Communications, the team developed a new method that identifies proteins released by a specific type of cell, even if the cells are in a complex environment with lots of other cell types. . The new method involves adding chemical tags to sugar molecules which are added to cells. Click’ chemistry .

Protein 52
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Google’s 2021 Title Shakeup Part 1: What Pharma Marketers Should Know

Intouch Solutions

blue links) of the organic results appeared to be pulling from content outside of the HTML title tag at a much higher frequency. Title Tag – This is an HTML element that provides a title for the page. The title tag is not otherwise visible to users on the page. Specifically, title links (i.e., The SERP Title is the blue link.

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Google’s 2021 Title Shakeup Part 2: Our SERP Title Analysis Study

Intouch Solutions

blue links) of the organic results appeared to be pulling from content outside of the HTML title tag at a much higher frequency. SERP Titles vs H1 Elements Comparisons: SERP Titles were compared to the page’s title tag and H1 element for each date range. Aim for title tags between 45 and 60 characters. Considerations.