pharmaphorum

JANUARY 31, 2022

Creating personalised, compliant content is becoming increasingly important for life science companies as HCPs demand more from their digital content. Pharma companies created 3.5 Guidance for creating and maintaining compliance. The post How can marketing teams and healthcare agencies partner up for modular content?

Marketing 52

Marketing Life Science Compliance Pharma Companies 52

pharmaphorum

DECEMBER 28, 2022

M&A is an integral part of the lifecycle of pharma companies and a key strategy to future-proof larger players, driving R&D activities and innovation for a competitive product pipeline. But what steps can the smaller companies at the cutting edge take to make them acquisition-ready and maximise their value during this process?

Compliance 117

Compliance Regulation Manufacturing Licensing 117

World of DTC Marketing

FEBRUARY 28, 2021

SUMMARY: Pharma companies, like J&J, have received criticism for engaging in illegal activities, such as providing kickbacks and bribes, knowingly shipping adulterated or contaminated drugs to pharmacies, and marketing drugs for unapproved uses. Johnson & Johnson has paid $2.7 billion in penalties.

Vaccination 180

Vaccination Vaccine Contamination Compliance 180

Delveinsight

SEPTEMBER 8, 2021

There are several challenges faced by any company entering or persisting in the market, few of which are managerial, statistical, financial, and analytical decisions to be made by a client organization for which they would require people possessing more knowledge in the specified field that can serve as an advantage.

Marketing 52

Marketing Production Sales Life Science 52

XTalks

JANUARY 15, 2024

Decentralized Clinical Trials (DCTs) Gaining Momentum Visiongain’s 2023 report estimates that the market size for DCTs was approximately $7.67 RWE is being used to understand treatment effects in broader, more diverse populations and in post-marketing surveillance to monitor the long-term effects of approved treatments.

Clinical Trials 105

Clinical Trials Clinical Trials Trials Clinical Research 105

pharmaphorum

SEPTEMBER 8, 2022

Asking patients with chronic conditions to regularly inject themselves can be challenging, causing needle anxiety and worry that they may not carry out the procedure correctly, which can reduce compliance. Now, a partnership between Ypsomed and Sidekick Heath aims to tackle that problem.

Compliance 105

Compliance Pharma Companies Branding Development 105

World of DTC Marketing

JUNE 15, 2021

The historically high usage of telemedicine over the past year has resulted in an unprecedented inflow of cash into the sector and an increase in mergers and acquisitions among virtual care players looking to gain market share. According to Verified Market Research, the Global Telehealth Market was valued at USD 21.17

Doctors 193

Doctors Doctor Compliance Marketing 193

Intouch Solutions

APRIL 11, 2024

Precision engagement is a data-driven approach developed for marketing and sales needs. In the pharma industry, precision engagement can be used to present patients, healthcare professionals (HCPs), and other stakeholders with relevant information and support at the right time. So, what is precision engagement?

Compliance 52

Compliance Marketing Drugs Pharma Companies 52

World of DTC Marketing

DECEMBER 22, 2020

81 percent of American adults have a smartphone, according to Pew Research but we must remember there is a huge difference between “health (wellness) apps and apps that focus on specific health conditions” The global mHealth app market is growing fast and expected to reach $111 billion by 2025.

Doctors 230

Doctors Doctor Branding Development 230

pharmaphorum

JANUARY 21, 2021

86% of respondents to a recent Veeva survey of pharma and biotech professionals said they are creating a greater volume of content now, compared to six months ago. To assist executives in life sciences with scaling marketing assets in a virtual world Veeva has published a new eBook, Powering Omnichannel Strategies with Modular Content.

Life Science 61

Life Science Marketing Compliance Sales 61

pharmaphorum

JULY 28, 2022

That means maintaining regulatory readiness – because having cGMP compliance problems with the FDA can significantly exacerbate the problem. Until the company is found to be in compliance, there will not be a normal distribution of drug products.

Compliance 108

Compliance Drugs Manufacturing Generic Drugs 108

XTalks

JANUARY 11, 2021

Companies outsource to gain access to specialized expertise and technology, scale pharmacovigilance (PV) activities, and reduce costs. However, the efficiency and effectiveness of externalized safety activities are below expectations for many biotech and pharma companies.

Pharma Companies 90

Pharma Companies Compliance Clinical Outsourcing Regulation 90

pharmaphorum

NOVEMBER 30, 2022

The biggest gathering of pharma companies in Europe right now on the commercial side, the Veeva Systems Summit permits the sharing of best practices and of new ideas. Facts that they gleaned included: Across Europe, only 52% of HCPs will accept a visit from a pharma company (i.e.

Life Science 98

Life Science Pharma Companies Sales Marketing 98

Pharmaceutical Technology

JUNE 15, 2023

AI for drug development is rapidly streamlining R&D processes, speeding up time to market and providing a better experience for patients and providers. In fact the average cost of bringing a new drug to market is $2.6 This creates issues of trust and, potentially, concerns around compliance and privacy.

Development 130

Development Drugs Clinical Trials Clinical Trials 130

pharmaphorum

DECEMBER 14, 2022

Last month we saw some movement in the pharma world, but also in some of the orbiting worlds of agencies, consultancies, and pharma investors. His operational responsibilities will include channel management, compliance services, field deployment solutions, and patient services. Read on for the hires headlines.

Life Science 98

Life Science Gene Therapy Gene Editing Gene 98

pharmaphorum

JANUARY 22, 2021

Research Partnership’s Emilie Braund and Harrison Gaiger dig down into the top insights pharma companies can harness to make their patient support programmes as powerful as possible. Our research found the following patient needs being fulfilled by effective PSPs: Adherence and compliance. General education on condition.

Compliance 77

Compliance Pharma Companies Research Marketing 77

pharmaphorum

SEPTEMBER 8, 2021

Rapid creation of compliant marketing content is increasingly important and there are ways emerging pharma companies can stay ahead of the game – despite having fewer resources than bigger firms. Emerging pharma companies therefore need to enable sustained and rapid content creation at scale.

Pharma Companies 108

Pharma Companies Marketing Compliance 108

pharmaphorum

MAY 13, 2022

A naturally risk-averse culture results in projects taking a long time to get to market, and when they do arrive, their purpose and impact are often lower than originally intended. The ways of working need to change, particularly when it comes to user research and customer centricity.

Production 107

Production Compliance Pharma Companies Research 107

VirTrial

JANUARY 10, 2020

The competition highlights companies that demonstrated innovative solutions, technologies, and services that have the potential to make the greatest impact for biotech and pharma companies. The company was selected for its industry leading Virtual Care Management (VCM) program. To learn more about VirTrial, visit [link].

Clinical Trials 97

Clinical Trials Clinical Trials Clinical Research Pharma Companies 97

XTalks

NOVEMBER 9, 2023

XTALKS WEBINAR: Impacts of the New IVD Regulation (IVDR) for Manufacturers and Users Live and On-Demand: Tuesday, January 9, 2024, at 10am EST (4pm CET/EU-Central) Register for this free webinar to learn about the specific compliance requirements, risk assessments and quality management changes mandated by the IVDR.

FDA Approval 64

FDA Approval HR Genotype Life Science 64

XTalks

DECEMBER 20, 2023

And this year Eli Lilly stepped into the obesity drug market with its own GLP-1 weight loss drug Zepbound (tirzepatide), which the US Food and Drug Administration (FDA) approved in November of this year. The company’s COVID-19 vaccine Comirnaty and COVID-19 antiviral Paxlovid (nirmatrelvir/ritonavir) were the company’s top sellers that year.

Life Science 59

Life Science Clinical Trials Clinical Trials FDA Approval 59

Pharma Marketing Network

SEPTEMBER 14, 2020

Some of the ways that Pharma companies have been using video to bridge the gap in the service of the Rep/HCP conversation include: HCP Peer-to-Peer Thought Leadership. We’ve also seen the video platform used by medical device, pharma companies, and KOLs to: Share best practices and launch new sales methodologies.

Sales 105

Sales Pharma Companies Nurses Compliance 105

Camargo

NOVEMBER 11, 2020

When the FDA requires a product’s labeling to include a boxed warning (also called a “black box warning” because the text is surrounded by black border), the potential market value of the drug often drops severely. The “skinny label” has been used many times previously to enable ANDA applicants to reach the market in similar circumstances.

Development 242

Development Bioequivalency Generic Drugs Production 242

pharmaphorum

APRIL 27, 2022

This is particularly evident in marketing. Instead, companies are increasingly turning to omnichannel marketing to bridge gaps in communication created by the pandemic. In previous years, pharma was largely in charge of the marketing experience, sending reps to meet with customers face-to-face.

Marketing 115

Marketing Sales Production Development 115

Fossil Remedies

SEPTEMBER 20, 2019

From the production control, quality control, and marketing; the firm holder is responsible for handling all business operations of the franchise business. Several things are responsible for the popularity of the pharma franchise business. HERE ARE SOME PROMINENT REASONS: #1 Low cost of marketing. Here are some reasons.

Pharma Production 75

Pharma Production Production Marketing Compliance 75

pharmaphorum

OCTOBER 19, 2022

Companies need to start with a clear business plan/objective, get sponsorship from those in higher leadership roles, and involve the right stakeholders, such as the brand teams, MLR teams, and compliance as early as possible.

Life Science 94

Life Science Compliance Production Pharma Companies 94

pharmaphorum

NOVEMBER 19, 2020

Healthcare companies can do well to adopt the best practices of other industries’ marketing playbooks; those that have long considered the end user – the shopper, the enthusiast, the audience – at the outset of any product or service development. Patient focus. The role of medical affairs teams is vital in this process.

Compliance 78

Compliance Marketing Sales Development 78

Pharmaceutical Technology

OCTOBER 28, 2022

While implemented to improve transparency and market competition, this new legislation has caused considerable upheaval for clinical trial providers. For example, if trials were conducted in non-EU countries, they should consider how many participants were involved and whether it would be fair to create a lay summary for that market.

Clinical Trials 130

Clinical Trials Clinical Trials Life Science Trials 130

pharmaphorum

NOVEMBER 25, 2021

Healthcare professional (HCP) engagement experienced significant shifts during the acute phase of the pandemic, as COVID-19 forced a rethink of traditional pharmaceutical sales and marketing practices, including the digitisation of events. Rethinking pharma’s events’ strategy. Creating HCP events that leave lasting impressions.

Pharma Companies 98

Pharma Companies Production Sales Marketing 98

pharmaphorum

MAY 18, 2021

Pre-commercial & Emerging pharma companies may not think they have the resources to match the launch strategies of big pharma. He takes us through the challenges of a successful launch and explains what pre-commercial companies need to focus on to hit their goals. Building strong data foundations. ” says Hale.

Production 52

Production Sales Life Science Marketing 52

pharmaphorum

DECEMBER 15, 2021

Dialogue requires humility on the drug company’s side—accepting that sometimes we are wrong about matters we think we understand—and trust on the patients’ side that representatives of large, for-profit entities really have come to listen. The result may look similar to the role of ethics and compliance teams.

Pharma Companies 144

Pharma Companies Development Medicine Clinical Trials 144

pharmaphorum

DECEMBER 29, 2022

Digital transformation has many different aspects, of course, but it is possible to pick out the most important ways technology and automation can support pharma companies to mitigate increased complexity and help respond fast to challenges and opportunities in the years ahead. Crisis readiness and digital workflows.

Manufacturing 108

Manufacturing Medicine Pharma Companies Engineer 108

pharmaphorum

MAY 25, 2022

The move to online international meetings has left pharma companies with uncertainty around contact compliance. To say the world of work has changed is something of an understatement in the pharma and biopharma industry. But new joint guidance, from the IFPMA, EFPIA, and PhRMA, provides clarity.

Regulation 105

Regulation Compliance Manufacturing Medicine 105

pharmaphorum

OCTOBER 3, 2022

Gaurav Kapoor, co-founder and executive vice president of Indegene, tells pharmaphorum how pharma can take lessons from the entertainment industry and prepare for the Metaverse to enhance content engagement. Pharma companies’ customer communication methods require reimagining as technology progresses. About the author.

Branding 114

Branding Doctors Doctor Compliance 114

pharmaphorum

MAY 27, 2022

The possibilities are endless, and in the context of trial participation and access to medicine technologies could assist: Reduced assessment times and hence increased patient compliance. There is a huge opportunity for pharma companies to capitalise on by focusing on increased DEI in clinical trials. What comes next?

Clinical Trials 79

Clinical Trials Clinical Trials Trials Packaging 79

pharmaphorum

JUNE 10, 2022

Pharma’s evolving role in patient care. The digital revolution has already reshaped the commercial engine of biopharma companies. However, pharma’s commercial leaders are uniquely positioned to drive the strategic digital shift in patient care journeys. Digital can help ensure that their drugs have the biggest clinical impact.

Marketing 132

Marketing Engineer Bioinformatics Regulation 132

pharmaphorum

MARCH 18, 2021

A way to ensure compliance is to make sure the voice is not recorded but analysed and the full text is purged in real-time, leaving only the summarised call notes. Pharma companies and sales reps need to adapt to their customer behaviours to stay relevant”. This can overcome any privacy concerns. But it doesn’t stop there.

Sales 52

Sales Pharma Companies Engineer Life Science 52