Are You Ready for GA4? Enhancements for Measuring Engagement
Intouch Solutions
JUNE 27, 2023
In October 2020 , Google introduced Google Analytics 4 (GA4) as its next data model to keep up with these changes while safeguarding privacy. However, marketers could still utilize standard Universal Analytics to process data. So, are you ready to migrate to G4A to focus more on user engagement with your brand?
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