Vicore’s lung disease digital therapy gets breakthrough tag
pharmaphorum
MARCH 20, 2024
Vicore gets FDA breakthrough status for Almee, a cognitive behavioural therapy (CBT) digital health therapy used to support people with pulmonary fibrosis
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Pharma running online ads on vaccine misinformation sites
World of DTC Marketing
FEBRUARY 19, 2021
NewsGuard found that 67% of the COVID misinformation sites had Google advertising tags and 30% had tags from The Trade Desk. It was estimated that the costs related to digital advertising fraud worldwide would grow exponentially within the four years between 2018 and 2022, from 19 billion to 44 billion U.S. How much is enough?
Vaccination 
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Digitalization hiring levels in the pharmaceutical industry rose in June 2022
Pharmaceutical Technology
JULY 13, 2022
The proportion of pharmaceutical companies hiring for digitalization related positions rose in June 2022 compared with the equivalent month last year, with 55.1% of companies who were hiring for digitalization related jobs a year ago but a decrease compared to the figure of 57.5% This latest figure was higher than the 47.3%
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The pharma industry found it harder to fill digitalization vacancies in Q1 2022
Pharmaceutical Technology
JULY 8, 2022
Digitalization related jobs that were closed during Q1 2022 had been online for an average of 34 days when they were taken offline. While the pharmaceutical industry found it harder to fill these roles in the latest quarter, these companies also found it harder to recruit digitalization jobs than the wider market, with ads online for 13.3%
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Digital media hiring levels in the pharmaceutical industry rose in June 2022
Pharmaceutical Technology
JULY 11, 2022
The proportion of pharmaceutical companies hiring for digital media related positions rose in June 2022 compared with the equivalent month last year, with 49.4% of companies who were hiring for digital media related jobs a year ago and an increase compared to the figure of 43.1% This latest figure was higher than the 41.4% in May 2022.
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September 30, 2022: CTTI’s Digital Health Trials Hub Recommendations and Resources to Run Your Digital Health Trial (Marianne Chase, MGH, CTTI Team Lead, Jörg Goldhahn, ETH Zurich, CTTI Team Lead)
Rethinking Clinical Trials
OCTOBER 4, 2022
Clinical Trial Transformation Initiative (CTTI); Decentralized Clinical Trials (DCTs); Digital endpoints; Developing novel endpoints. Digital Health Trials can help research obtain better and more reliable information, conduct more patient-centric research, and move at higher speed and efficiency. Key Points. Discussion Themes.
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3 ways pharma marketers can draw inspiration from digitally-native brands
pharmaphorum
SEPTEMBER 15, 2020
As pharmaceutical marketers prepare their brands for the future, there are a number of important ways they can learn from digitally-native brands. Analysing the world of digitally-native brands highlights three standout ways in which parts of their approach could be brought to the pharmaceutical world.
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Grand Rounds February 23, 2024: Virtual Vigilance: Monitoring of Decentralized Clinical Trials (Adrian Hernandez, MD; Christopher J. Lindsell, PhD)
Rethinking Clinical Trials
FEBRUARY 28, 2024
Consider secure digital identification, two-fact authentication or virtual/video visits. Outcomes including patient reported outcomes, functional assessments including via digital technology, healthcare events or mortality may require identify verification. What we often do not think about is verifying the identity of the participant.
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BD partners with Biocorp on connected self-injection devices
pharmaphorum
OCTOBER 18, 2022
Medtech giant Beckton Dickinson (BD) has signed a deal with France’s Biocorp to use the latter’s near-field communication (NFC) tags in injectable devices. The Injay tag can confirm a complete injection and transfer that information via an NFC reader to a smartphone or tablet for review by a healthcare professional.
What can pharma marketing learn from other regulated industries?
pharmaphorum
AUGUST 17, 2020
N o one industry is ever quite like another, but there are some valuable lessons for pharma marketing from examining how the financial sector uses technology, builds brands on social channels and approaches digital content. The key is adapting existing legacy and traditional printed material for the digital environment.”.
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Smart pharmaceutical and healthcare labels: Lets trace medicines from its origin
Roots Analysis
MARCH 8, 2023
It is worth noting that smart labels contain a transponder code which can be read by sophisticated devices, including radio frequency identification device (RFID) tags and near-field communication (NFC) chips. While most smartphones can read NFC chips, RFID tags can only be read by specialized receivers.
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Jolly Good/Teijin Pharma develop VR digital therapeutics for depression
pharmaphorum
APRIL 26, 2021
Technology firm Jolly Good and Teijin Pharma have begun a partnership to develop virtual reality digital therapeutics (VR DTx) for major depressive disorder. However Nokia famously ran into trouble when it tried to develop VR products for digital health and its OZO camera failed to catch on, mainly because of a high $60,000 price tag.
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Grand Rounds October 21, 2022: Disinformation, Cyberthreat, and Choice: Protecting Patients and Clinical Research From the Digital Triple Threat (Eric Perakslis, PhD; Andrea Downing)
Rethinking Clinical Trials
OCTOBER 27, 2022
Chief Science & Digital Officer. Perakslis said his definition of digital health is any time you mix medical information and the internet. Should social media for teenagers be regulated like a digital therapeutic, given how addictive they are and the behavior modification. Eric Perakslis, PhD. Andrea Downing. Learn more.
Google’s 2021 Title Shakeup Part 2: Our SERP Title Analysis Study
Intouch Solutions
NOVEMBER 30, 2021
blue links) of the organic results appeared to be pulling from content outside of the HTML title tag at a much higher frequency. SERP Titles vs H1 Elements Comparisons: SERP Titles were compared to the page’s title tag and H1 element for each date range. Aim for title tags between 45 and 60 characters. Considerations.
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Grand Rounds January 26, 2024: Advancing the Safe, Effective and Equitable Use of AI in Healthcare (Mark Sendak, MD, MPP; Suresh Balu, MD, MBA)
Rethinking Clinical Trials
JANUARY 31, 2024
We have continued to see the digital divide, where a small number of teams have expertise. Tags #pctGR, @Collaboratory1 The post Grand Rounds January 26, 2024: Advancing the Safe, Effective and Equitable Use of AI in Healthcare (Mark Sendak, MD, MPP; Suresh Balu, MD, MBA) appeared first on Rethinking Clinical Trials.
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Grand Rounds February 2, 2024: Strategies for Improving Public Understanding of FDA and the Products It Regulates…Why Should We Care, and What Might We Do? (Susan C. Winckler, RPh, Esq)
Rethinking Clinical Trials
FEBRUARY 7, 2024
This work is important because the digital health information environment and limited public trust in government institutions represent pressing challenges for FDA. The research yielded a report that provides 5 observations, 16 potential strategies, and more than 40 potential tactics for the FDA to consider.
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How pharma marketing can stay ahead of the evolving customer journey
pharmaphorum
JULY 23, 2019
Focus New developments in data and digital are changing traditional customer journeys and forcing pharmaceutical companies to evolve in order to keep up. The expert panel will consider exclusive research carried out by Tag and pharmaphorum across the US, Europe and Asia-Pacific among senior decision-makers in pharma and FMCG marketing.
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Grand Rounds October 13, 2023: Incorporating Social Determinants of Health Into PCORnet (Keith Marsolo, PhD)
Rethinking Clinical Trials
OCTOBER 18, 2023
5-digit zip and county can be included in Limited Data Sets and are more easily used in distributed analytics. Tags #pctGR, @Collaboratory1 The post Grand Rounds October 13, 2023: Incorporating Social Determinants of Health Into PCORnet (Keith Marsolo, PhD) appeared first on Rethinking Clinical Trials.
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Cancer research drugs: Where is the innovation?
Drug Discovery World
OCTOBER 31, 2022
An update on the latest oncology developments by DDW Digital Content Editor Diana Spencer. Click’ chemistry used to tag proteins made by cancer cells.
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Anti-Counterfeiting Technologies in Healthcare
Roots Analysis
MARCH 1, 2024
Examples of such technologies include DNA Taggants (a unique DNA tag used in the product / packaging that can be scanned using a designated instrument / equipment), invisible printing technologies, digital watermark technologies and hidden markers / print technologies. Such technologies have been shown to have highly secured features.
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Grand Rounds January 12, 2024: Design and Implementation of a Weighted Lottery to Equitably Allocate Scarce Covid-19 Resources (Erin K. McCreary, PharmD, BCIDP)
Rethinking Clinical Trials
JANUARY 17, 2024
We know there is a digital gap in disadvantaged patients and elderly patients. Tags #pctGR, @Collaboratory1 The post Grand Rounds January 12, 2024: Design and Implementation of a Weighted Lottery to Equitably Allocate Scarce Covid-19 Resources (Erin K. Only about 40% of our patients are enrolled in My UPMC.
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Pear claims breakthrough tag for alcohol use disorder DTx
pharmaphorum
NOVEMBER 24, 2021
Digital health company Pear Therapeutics has won FDA breakthrough device status for reSET-A, its development-stage prescription digital therapeutic (DTx) for people with alcohol-use disorder. The post Pear claims breakthrough tag for alcohol use disorder DTx appeared first on. Photo by thom masat on Unsplash.
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Grand Rounds March 3, 2023: Adoption, Implementation and Sustainment of Family-focused Prevention in Health Care Systems: How Do We Get There? (Margaret Kuklinski, PhD; Stacy Sterling, DrPH, MSW)
Rethinking Clinical Trials
JULY 14, 2023
The study offered GGC to all caregivers in the intervention arm, using 2 modalities, virtual groups and digital self-guided. Tags #pctGR, @Collaboratory1 The post Grand Rounds March 3, 2023: Adoption, Implementation and Sustainment of Family-focused Prevention in Health Care Systems: How Do We Get There?
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Grand Rounds August 19, 2022: Inclusion and Diversity in Clinical Trials: Actionable Steps to Drive Lasting Change (Gerald Bloomfield, MD, MPH; Michelle Kelsey, MD)
Rethinking Clinical Trials
AUGUST 23, 2022
For the theme of improving the accessibility of clinical trials, the Think Tank identified steps such as decentralizing clinical trials to reduce geographic barriers, using digital tools, and leveraging community infrastructure already in place to improve accessibility to clinical trials. Learn more. pctGR, @Collaboratory1.
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WHO update on Omicron
The Pharma Data
NOVEMBER 29, 2021
1.1.529 a variant of concern, named Omicron, on the advice of WHO’s Technical Advisory Group on Virus Evolution (TAG-VE). WHO’s TAG-VE will continue to monitor and evaluate the data as it becomes available and assess how mutations in Omicron alter the behaviour of the virus. Recommended actions for countries.
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Grand Rounds June 30, 2023: Decentralized Trials – From Guidance to Reality & What’s Left (Adrian Hernandez, MD, MHS; Pamela Tenaerts, MD, MPH; Craig Lipset, MPH)
Rethinking Clinical Trials
JULY 6, 2023
Tags #pctGR, @Collaboratory1 The post Grand Rounds June 30, 2023: Decentralized Trials – From Guidance to Reality & What’s Left (Adrian Hernandez, MD, MHS; Pamela Tenaerts, MD, MPH; Craig Lipset, MPH) appeared first on Rethinking Clinical Trials.
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Grand Rounds August 4, 2023: AI & ML: Want to Play a Game? (Eric Perakslis, PhD)
Rethinking Clinical Trials
AUGUST 10, 2023
Tags #pctGR, @Collaboratory1 The post Grand Rounds August 4, 2023: AI & ML: Want to Play a Game? For people, there are some jobs that will inevitably be replaced by these new technologies. However, these new technologies are more likely to replace people who can’t use the new technologies.
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Blue Note leukaemia DTx gets FDA breakthrough tag
pharmaphorum
JANUARY 11, 2022
A prescription digital therapeutic (DTx) for leukaemia patients developed by Blue Note Therapeutics has been awarded breakthrough device status by the FDA. The post Blue Note leukaemia DTx gets FDA breakthrough tag appeared first on. Other DTxs are aimed at people being treated for breast and lung cancers.
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Establishing Safer Food Supply Chains with Blockchain and IoT
XTalks
NOVEMBER 10, 2020
IoT uses a combination of mechanical and digital devices, including sensors and IP addresses, to transfer data over a network without the need for human intervention. Implementing these technologies would require investing in handheld computers and tablets, barcode label printers and scanners, and special labels and tags.
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Leading innovators in peptide nano-particle conjugates for the pharmaceutical industry
Pharmaceutical Technology
MAY 15, 2023
The pharmaceutical industry continues to be a hotbed of innovation, with activity driven by the evolution of new treatment paradigms, and the gravity of unmet needs, as well as the growing importance of technologies such as pharmacogenomics, digital therapeutics, and artificial intelligence.
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Patient adherence – the key to restoring trust in pharma
pharmaphorum
JANUARY 31, 2023
Given the high price tags placed on many medications, it’s easy to understand why patients often feel that they are being taken advantage of. As pharmaceutical companies embrace digital solutions that engage patients, we expect to see a boom in patients becoming more empowered partners in managing their conditions (Participatory Health).
Predicting pandemics with unconventional digital tools
pharmaphorum
AUGUST 28, 2020
But the advent of COVID-19 is proving to be something of a coming of age for digital epidemiology, which has been putting data from disparate sources to global use for the last 15 years. Digital epidemiologists, he explained, think about how alternative, freely available data streams can “unwind the hierarchical information flow”.
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RFID: The future of smart labelling?
Pharmaceutical Technology
MARCH 22, 2023
The pharmaceutical industry began using radio frequency identification (RFID) tags in the early 2000s. Pfizer was the first to use the tech, adding RFID tags to track a Viagra (sildenafil) shipment circa 2006. Twenty years ago, the cost of implementing RFID tags and the ecosystem (software) was much more expensive than today.
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New to ELRIG Drug Discovery 2022: Tech Theatre supported by DDW
Drug Discovery World
OCTOBER 3, 2022
Kanza will explain how we need to encourage people to digitise more, and we need better systems to manage the plethora of electronic data once it makes its way into digital form. Richmond is a mathematician with over 20 years’ experience of developing digital solutions to problems in drug discovery and development.
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No sign of stopping: The rise of cell and gene therapy
Drug Discovery World
MAY 22, 2023
Large pharma involvement in advanced therapies has seen ebbs and flows, with AstraZeneca taking a larger stake in the market and Takeda developing its automation and digital capabilities, but also with GSK letting go of its CGT projects, along with most of the staff involved in its R&D. But are these price tags a barrier to access?
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What is modular content and why do pharma marketers need it NOW?
pharmaphorum
MAY 24, 2021
Modular content is an established practice among digital and content marketers in sectors such as FMCG and retail, who are challenged with increasing demand for more content and creating personalised content to meet the demands of their customers. Doing more in the digital space. Robb DeFilippis. A modular content ecosystem.
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Revolutionizing Medicine and Public Health: The Emergence of Big Data in Healthcare
Roots Analysis
JANUARY 28, 2024
Velocity: Big Data needs to be handled promptly as businesses generate data at an unprecedented speed, driven by the growing adoption of Internet of Things (IoT), and technologies, such as RFID tags, sensors, and smart meters are used to deal with the high velocity of data in real-time. It is loosely arranged into categories using meta tags.
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How COVID-19 Impacted the Food Supply Chain For Better and for Worse
XTalks
APRIL 6, 2021
Where flour, pasta and other shelf-stable goods once sat in abundance quickly emptied to nothing but price tags. Mikhail estimated that supply chain is two decades behind digitization, with many companies still documenting information on spreadsheets. The same went for meat and dairy. It was a shocking, yet humbling, sight for most.
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Special edition cover of “We Are Family” available for download in Support of WHO Foundation!
The Pharma Data
NOVEMBER 9, 2020
by Natasha Mudhar, Founder of the global social impact enterprise The World We Want , and supported by the World Health Organization , is now officially available for download worldwide from leading digital music stores such as iTunes, Spotify and Amazon Music. WeAreFamily #COVID19 #HealthforAll and tag @WHO, @The_WorldWeWant and @thewhof.
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Top email calamities to avoid … and how to make an impact instead
pharmaphorum
SEPTEMBER 29, 2021
Regardless of level or role, the policies apply to your digital and virtual communication, too. If you need to phrase your message off-business hours, tag your draft for later delivery and release it during office hours. Don’t put in writing what you wouldn’t say to a person. Know your organisation’s policies. Reduce your readership.
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Ways IoT Has Transformed The Pulse Of Healthcare, And Will Continue To Do So In The Future
Delveinsight
JULY 22, 2020
The internet is the central pillar of digital healthcare services. The data collected from these devices is in an analog form, which is converted into digital form (in order to perform mathematical manipulation of the data). The hospital inventory is equipped with tagged sensors. How does an IoT based system work?
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Grand Rounds February 17, 2023: The Heartline Trial: A New Paradigm in Conducting Virtual Clinical Trials (C. Michael Gibson, MS, MD)
Rethinking Clinical Trials
FEBRUARY 22, 2023
Digital health is upon us, and we want to make sure that technology works for healthcare and that healthcare should not work for technology. Tags #pctGR, @Collaboratory1 The post Grand Rounds February 17, 2023: The Heartline Trial: A New Paradigm in Conducting Virtual Clinical Trials (C. Consent is one that should be done virtually.
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Life Sciences 2022 Year in Review
XTalks
DECEMBER 21, 2022
This included greater adoption and acceptance of decentralized clinical trial models, emphasis on patient-centric approaches in trials, growing digitization of healthcare and dealing with drug manufacturing challenges. These technologies are enabling a broader shift towards the digitalization of healthcare including clinical research.
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New Rare Disease Drugs and Research Advancements
XTalks
FEBRUARY 27, 2024
Despite high price tags of a couple of million dollars, gene therapy makers say they are working to ensure patients are able to access the treatments through patient assistance programs developed in conjunction with the support of governments. Sarepta hopes to clarify Elvidys’ effectiveness in older children in a confirmatory trial.
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