Remove tag market-insights
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Insights from the 18th Annual Canadian Summit on Food Safety in 2024

XTalks

Read on to gain valuable insights from top industry leaders and learn more about the exciting innovations in food safety. Day 1 Highlights Pamela MacDonald from the Canadian Food Inspection Agency (CFIA) kicked off the conference with insights into future trends in food inspections and the value of collaborative efforts with inspectors.

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How pharma marketing can stay ahead of the evolving customer journey

pharmaphorum

Customer journeys in pharma are changing, with important implications for the marketing supply chain. How can pharmaceutical marketers capitalise on this trend and free up budget to invest in additional marketing channels? Overview Join our live webinar taking place on Tuesday 23rd July at 16:00 BST / 11:00 EST / 08:00 PST.

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IBM sells off large parts of Watson Health business

pharmaphorum

Francisco Partners is picking up a range of databases and analytics tools – including Health Insights, MarketScan, Clinical Development, Social Programme Management, Micromedex and other imaging and radiology tools – for an undisclosed sum estimated to be in the region of $1 billion.

Radiology 109
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Revolutionizing Medicine and Public Health: The Emergence of Big Data in Healthcare

Roots Analysis

Velocity: Big Data needs to be handled promptly as businesses generate data at an unprecedented speed, driven by the growing adoption of Internet of Things (IoT), and technologies, such as RFID tags, sensors, and smart meters are used to deal with the high velocity of data in real-time. It is loosely arranged into categories using meta tags.

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The FDA and Aduhelm: WTF?

World of DTC Marketing

In my career in healthcare marketing, I have done my best to understand the “science” behind certain health conditions along with how some medications can help. When I didn’t understand something, I went to the medical people on the team to gain insights. Not to mention the $56,000 annual price tag.

Drugs 218
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AI-Powered Precision Engagement in Commercial and Medical Functions

Intouch Solutions

Precision engagement is a data-driven approach developed for marketing and sales needs. It uses customer insights to deliver personalized experiences. So, what is precision engagement? This iterative process yields several benefits, including: Creating clusters of customers based on actual physician behavior.

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How automation can help to address supply chain challenges in pharma

pharmaphorum

Empowering labs with automated equipment that produces rich, traceable, and actionable data insights means pharmaceutical companies can ensure drug production runs smoothly – even under stress. This means batch sizes can be tailored to daily demands rather than market forecasts. Automation can be such a solution.